About

We’re a woman-run business determined to help businesses, non-profits and universities communicate their messages and stories clearly, concisely and well. Why? Because most of us spend one third of our work week deleting, sorting or responding to emails and the average American now spends 53 vs. 40-hours at work each week. Communicating clearly (and succinctly) saves you time, reduces errors, and helps improve your bottom line. 

We offer editorial services including:

  • Copy writing
  • Web content
  • Blog writing and strategy
  • Branded content and strategy
  • Annual reports
  • Media outreach and PR services
  • RFP writing and editing
  • Internal communications

We offer business coaching in:

  • Business communication
  • Business email etiquette
  • Gender balance in the workplace
  • Helping veterans feel welcomed in the workplace
  • Crisis mitigation

About Debbi McCullough:

Debbi hails from New Zealand and has worked as a business journalist for 23 years for the Economist, the Financial Times of London and the Guardian News Media Group. On behalf of the Washington Post and Guardian, she also helps corporations and nonprofits tell their corporate story. Organizations Debbi has written on behalf of include:

  • Visa International
  • Ben & Jerry’s
  • Tory Burch Foundation
  • Squarespace
  • The John Legend #Free America campaign
  • Edward Jones Financial
  • US Green Building Council

Debbi also lectures in business communication at Kenan-Flagler Business School for the MBA@UNC program, currently ranked America’s best online MBA. Her editorial series on financial inclusion for Visa International won her a UN Foundation press fellowship at Women Deliver 2016.